Search is no longer just about handing people a list of links. As Search Engine Journal reported, Google has unveiled a new capability that lets AI Mode complete tasks on a person’s behalf by connecting directly to outside apps. The feature is live now for U.S. users, with Instacart, Canva, and YouTube Music serving as
Google Starts Rolling Out Connected Apps in AI Mode Search Read More »
Search Engine Roundtable reported that Google is starting to extend its new Search Console “Search Generative AI” controls to sites outside the United Kingdom — and if you’ve been tracking Google’s AI rollout pattern this year, this one probably isn’t a shock either. The feature launched about a month earlier for UK-based (.co.uk) sites, but
Google’s AI Search Console Controls Are Now Rolling Out Beyond the UK Read More »
If you have only been tracking whether AI tools like ChatGPT or Google’s AI Overviews mention your brand by name, you are missing half the picture. There are actually two separate ways your brand can show up in AI search, and understanding the difference matters for how you build your content strategy going forward. Most
Used or Cited: The Two Ways Your Brand Shows Up in AI Search Read More »
If you’ve been hedging your AI search strategy across ChatGPT, Perplexity, Gemini, and Copilot, new data suggests it’s time to stop hedging. A fresh AI traffic study from Previsible, tracking 6.77 million LLM-driven sessions across 166 websites over 19 months, shows the AI referral landscape has consolidated hard around a single platform. ChatGPT now accounts
ChatGPT Now Owns 92% of AI Referral Traffic: Here’s What That Means for Your Site Read More »
For years, “optimizing for search” meant optimizing for a results page full of blue links. That assumption is breaking down fast. Google’s latest updates to Search show a company betting heavily on AI agents and conversational discovery, and the shift has real consequences for how founders think about visibility. This follows directly from the changes
Search Agents Are Here: How Google’s AI Mode Is Reshaping Discovery in 2026 Read More »
